Why we do what we do, part 2

Why we do what we do, part 2
With the winter unwilling to let us free, I feel compelled to share about why we sell high quality clothing and footwear that keep our customers wa...

Going to Market

Going to Market
As I was preparing to go to Denver for the International Western Show, we had a marketing meeting.  The question was asked: "What do you actually d...

It’s not about the shoes

It’s not about the shoes
It's not about the shoes. Odd statement from a guy that owns nearly 20,000 pair and helps run a company that sells many times that every year. In m...

How to make your farm boots last longer

How to make your farm boots last longer
Footwear for working on the farm, or in the Ag industry in general, has really evolved over the years. Long before I started in working in this ind...

Watertown Winter Farm Show Tradition Continues

Watertown Winter Farm Show Tradition Continues
One of Watertown's annual traditions in right around the corner: the Watertown Winter Farm Show. This year the farm show will run from February 5t...

What does “shopping local” mean in today’s world?

What does “shopping local” mean in today’s world?
Shopping Local. It’s just a two-word phrase, but it conjures wide-ranging views and emotions. Why is this? I have been involved in retail in Watert...

Welcome to Trav’s Outfitter!

Welcome to Trav’s Outfitter!
Welcome to Trav’s Outfitter! We’re glad you’re here. Just so you know, this site is still a work in progress, so we apologize if you don’t find qui...
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